Acupuncture for chronic insomnia: what a meta-analysis found
A systematic review looked at acupuncture for chronic insomnia disorder — here is what it measured, and what that means in the clinic.
Lu Social — house lookMore bites.Less bark.
Lu Social is a done-for-you social media service built only for acupuncture and Chinese-medicine clinics, by a licensed acupuncturist. Every week it makes and publishes at least three posts and two reels that teach your patients the medicine, in your clinic’s voice, on the channels you already use. You stay in the treatment room.
See our most recent posts, live
Makari Wellness
Plans from $100 a month. No contracts. Cancel anytime. See the two plans
肺 is the Lung. The Lung governs the voice. The dog is Luani.
Feed shown is an illustration.
Feed shown is an illustration.
You trained for medicine, not marketing.
You can read a pulse, run a Shang Han Lun differential, needle a scalp line. Then you close the clinic and the feed wants posts, reels and a presence on five apps, in your voice, every week.
So it doesn’t happen. The feed goes quiet for a month, then a burst, then silence.
Lu Social takes the whole job. Real Chinese medicine, explained for patients: what it is, how it works and what it is used for. Your part is a tap to approve.
Compare the same week two ways. Tap to switch.
- Mon9:40 pm. Stare at a blank caption.
- TueHunt for an image you are allowed to use.
- WedFully booked. Nothing goes out.
- ThuFilm a reel between patients.
- FriTry to edit it. Give up at midnight.
- SatPost to each app by hand, one at a time.
- SunPromise to start again Monday.
A week most clinic owners will recognize.
The Lung governs the voice.
LU is the Lung on every acupuncture chart, and in Chinese medicine the Lung governs the voice. That is the whole idea. Lu Social is your clinic’s voice, carried for you, so the hours you have go to patients.
Lu is also Luani, the dog on our seal. Her rule is the motto: more bites, less bark.
Three steps. Then you forget about it.
No dashboards to learn and no trends to chase.
We learn your clinic
Your focuses, your patients and the way you talk. A ten-minute questionnaire becomes your clinic’s voice profile, and we keep refining it.
We make the content
Posts and short reels drawn from a deep library of classical texts and current research. Have your own clinic footage? Send it and we style, caption and queue it.
We publish it
On a steady weekly rhythm, to the accounts your clinic already has. You approve, skip or reschedule anything before it goes live.
What we teach.
These are subjects we have already covered. We are constantly adding and improving, so the list keeps growing.
- Bell's Palsy
- Hip Overview
- What It Adds to Acupuncture
- Night Sweats & Yin Depletion
- Red Light Therapy
- Fatigue & Postpartum Hair Loss
- Micro Needling
- Cholecystitis
- Upper: Myofascial Chains Shoulder
- Chilblain Lupus
- Low-Back Overview
- Fatigue
- Facet Syndrome & Spondylosis
- Congestive Heart Failure
- Inflammation & Damp-Heat
- Angina Pectoris
- Scapular Dyskinesis
- Liver Qi Stagnation
- QL, Psoas & Anterior Pelvic Tilt
- Aphasia
- Preconception Care
- CAD
- IT Band Syndrome
- ALS
- Rosacea
- Thyroid Support & Kidney Yang
- Recurrent Cellulitis
- Bradycardia
- AC Joint & Thoracic Outlet
- Vaginal & Pelvic Health
- Massage
- Sleep Support & the Shen
- Anemia
- Dysmenorrhea
- The Fourth Trimester (Zuo Yue Zi)
- Urticaria (Hives)
- The Lung — Boundary and Breath
- Floaters
- Tech Neck & Forward Head Posture
- Damp Heat Lower Jiao
- Dry Eye
- Glaucoma
- IVF Support
- Knee Osteoarthritis
- Cervical Radiculopathy
- Lupus
- Amenorrhea
- Asthma
- Blood-Building Nutrition
- Heart, Kidney & the Shen
- The Liver — Reset and Release
- Diaper Rash
- Suboccipital Tension
- Heavy Menstrual Bleeding
- Cough Wheeze Asthma
- Facial Rejuvenation
- PCOS
- Immune Function & Wei Qi
- Concussion
- Disc Herniation & Sciatica
- Qi & Blood Recovery
- Low Back Pain
- Autism Spectrum
- Unexplained Infertility
- Blood Sugar & the Spleen
- Diarrhea
- Ankylosing Spondylitis
- Levator Scapulae & Upper Trapezius
- Immune Infertility
- Cataract
- SI Joint Dysfunction
- Gunn IMS: Posterior Trunk
- Facial Gua Sha
- Myopia
- Whiplash
- The Heart — Circulation and Shen
- Adrenal Fatigue
- Menstrual Health as a Vital Sign
Pick a focus to see the series, weekly themes and conditions behind it.
Sports and orthopedics
Sports medicine, orthopedic injury, musculoskeletal pain, athletic performance.
Series
Back Pain — Orthopedic & Traditional Acupuncture
- Low-Back Overview
- Disc Herniation & Sciatica
- SI Joint Dysfunction
- Facet Syndrome & Spondylosis
- QL, Psoas & Anterior Pelvic Tilt
- Lower Crossed Syndrome
- Chronic Low-Back Pain & Core Function
- Acute Lumbar Sprain/Strain
- Lower Crossed Syndrome & Posture
- Sciatica: Piriformis vs. Disc
- Dry-Needling the Paraspinals & QL
Hip & Knee Pain — Orthopedic & Traditional Acupuncture
- Hip Overview
- Knee Osteoarthritis
- Patellofemoral Pain (Runner's Knee)
- IT Band Syndrome
- Gluteal Tendinopathy
- Hip Impingement & Labral Irritation
- Ligament & Meniscus Support
- Lower-Limb Chain & Posture
- The Hip-Knee Chain & Osteoarthritis
- Glute Medius & Patellar Tracking
- The IT Band Myth
Neck Pain — Orthopedic & Traditional Acupuncture
- Overview
- Cervicogenic Headache
- Tech Neck & Forward Head Posture
- Cervical Radiculopathy
- Whiplash
- Levator Scapulae & Upper Trapezius
- Suboccipital Tension
- Cervical Disc Degeneration & Spondylosis
- Tech Neck & Posture
- Suboccipital Release
- Cervicogenic Headache
Shoulder Pain — Orthopedic & Traditional Acupuncture
- Overview
- Rotator Cuff Tendinopathy
- Frozen Shoulder (Adhesive Capsulitis)
- Subacromial Impingement
- Scapular Dyskinesis
- Biceps Tendinopathy
- AC Joint & Thoracic Outlet
- Round Shoulders & Pec Minor Pattern
- Frozen Shoulder Stages
- Scapular Dyskinesis & Posture
- Rotator Cuff Needling Map
Sports Medicine and Orthopedics
- Upper: Trapezius Attachments
- Upper: Myofascial Chains Shoulder
- Upper: Suprascapular / Interscalene
- Upper: Posterior Cervical Semispinalis
- Upper: Occipital / Semispinalis Neck
- Upper: Splenius Capitis / Referred Pain
- Upper: Rotator Cuff / Shoulder Anterior
- Gunn IMS: Posterior Trunk
- Gunn IMS: Needle Reaches Where Hands Cannot
- Orthopedic Acupuncture: Neck & Shoulder Series
- Sports Medicine EP4: The Flow of Movement and Pain
- Sports Medicine EP5: Lower Limb Acupuncture Insights
Weekly themes that lead here
Conditions and patterns in the library
Pain and neurology
Chronic pain, neurological conditions, nerve-related symptoms.
Series
Back Pain — Orthopedic & Traditional Acupuncture
- Low-Back Overview
- Disc Herniation & Sciatica
- SI Joint Dysfunction
- Facet Syndrome & Spondylosis
- QL, Psoas & Anterior Pelvic Tilt
- Lower Crossed Syndrome
- Chronic Low-Back Pain & Core Function
- Acute Lumbar Sprain/Strain
- Lower Crossed Syndrome & Posture
- Sciatica: Piriformis vs. Disc
- Dry-Needling the Paraspinals & QL
Hip & Knee Pain — Orthopedic & Traditional Acupuncture
- Hip Overview
- Knee Osteoarthritis
- Patellofemoral Pain (Runner's Knee)
- IT Band Syndrome
- Gluteal Tendinopathy
- Hip Impingement & Labral Irritation
- Ligament & Meniscus Support
- Lower-Limb Chain & Posture
- The Hip-Knee Chain & Osteoarthritis
- Glute Medius & Patellar Tracking
- The IT Band Myth
Neck Pain — Orthopedic & Traditional Acupuncture
- Overview
- Cervicogenic Headache
- Tech Neck & Forward Head Posture
- Cervical Radiculopathy
- Whiplash
- Levator Scapulae & Upper Trapezius
- Suboccipital Tension
- Cervical Disc Degeneration & Spondylosis
- Tech Neck & Posture
- Suboccipital Release
- Cervicogenic Headache
Shoulder Pain — Orthopedic & Traditional Acupuncture
- Overview
- Rotator Cuff Tendinopathy
- Frozen Shoulder (Adhesive Capsulitis)
- Subacromial Impingement
- Scapular Dyskinesis
- Biceps Tendinopathy
- AC Joint & Thoracic Outlet
- Round Shoulders & Pec Minor Pattern
- Frozen Shoulder Stages
- Scapular Dyskinesis & Posture
- Rotator Cuff Needling Map
Sports Medicine and Orthopedics
- Upper: Trapezius Attachments
- Upper: Myofascial Chains Shoulder
- Upper: Suprascapular / Interscalene
- Upper: Posterior Cervical Semispinalis
- Upper: Occipital / Semispinalis Neck
- Upper: Splenius Capitis / Referred Pain
- Upper: Rotator Cuff / Shoulder Anterior
- Gunn IMS: Posterior Trunk
- Gunn IMS: Needle Reaches Where Hands Cannot
- Orthopedic Acupuncture: Neck & Shoulder Series
- Sports Medicine EP4: The Flow of Movement and Pain
- Sports Medicine EP5: Lower Limb Acupuncture Insights
Conditions and patterns in the library
Facial rejuvenation
Cosmetic/facial acupuncture, spa-adjacent aesthetic treatments.
Conditions and patterns in the library
Dermatology
Medical skin conditions (eczema, acne, psoriasis).
Series
Dermatology — Chinese Medicine, Acupuncture & Herbs
- Eczema
- Psoriasis
- Acne
- Rosacea
- Urticaria (Hives)
- Melasma
- Hair Loss
- Shingles & Post-Herpetic Neuralgia
- Skin as Lung and Blood
- Eczema and Damp-Heat
- Cosmetic & Facial Acupuncture
Conditions and patterns in the library
Herbal and internal medicine
Herbal medicine and formula-led internal medicine.
Series
Dermatology — Chinese Medicine, Acupuncture & Herbs
- Eczema
- Psoriasis
- Acne
- Rosacea
- Urticaria (Hives)
- Melasma
- Hair Loss
- Shingles & Post-Herpetic Neuralgia
- Skin as Lung and Blood
- Eczema and Damp-Heat
- Cosmetic & Facial Acupuncture
Weekly themes that lead here
Conditions and patterns in the library
Functional medicine
Functional medicine framed through pattern diagnosis.
Series
Functional Medicine & Chinese Medicine
- What It Adds to Acupuncture
- Gut Health & the Spleen-Stomach
- Inflammation & Damp-Heat
- Blood Sugar & the Spleen
- HPA Axis Fatigue & the Kidney-Adrenal Connection
- Thyroid Support & Kidney Yang
- Sleep Support & the Shen
- Immune Function & Wei Qi
- Two Maps, One Patient
- Gut Health Is Spleen Health
- Adaptogens & the Kidney-Adrenal Axis
Weekly themes that lead here
Conditions and patterns in the library
Fertility and reproductive health
Fertility, IVF support, reproductive health.
Series
Fertility and Reproductive Health
- The Fertility Journey
- PCOS
- Endometriosis
- Diminished Ovarian Reserve / Low AMH
- Recurrent Pregnancy Loss
- Unexplained Infertility
- IVF Support
- Preconception Care
- Male Factor Infertility
- PMS / PMDD
- Painful Periods / Dysmenorrhea
- Heavy Menstrual Bleeding
- Irregular Cycles / Anovulation / Amenorrhea
- Perimenopause & Menopause
- Postpartum Recovery / The Fourth Trimester
- Estrogen Dominance / Low Progesterone
OB-Gyn Conditions & TCM
- Menstrual Health as a Vital Sign
- Uterine Fibroids
- Amenorrhea
- Perimenopause & Menopause
- Vaginal & Pelvic Health
- Heavy Menstrual Bleeding
- Pregnancy Support & Morning Sickness
- Labor Preparation
- The Menstrual Cycle as a Vital Sign
- Moxa for Breech Presentation
- Menopause Through TCM Eyes
Postpartum Care — Chinese Medicine
- The Fourth Trimester (Zuo Yue Zi)
- Qi & Blood Recovery
- Lactation Support
- Mood & Anxiety
- Night Sweats & Yin Depletion
- Back Pain & Pelvic Floor/Core Recovery
- Fatigue & Postpartum Hair Loss
- Blood-Building Nutrition
- Sitting the Month, Explained
- Blood-Building Foods
- Mood Support After Birth
Conditions and patterns in the library
Women's health
Menopause, cycle health, hormonal balance.
Series
Fertility and Reproductive Health
- The Fertility Journey
- PCOS
- Endometriosis
- Diminished Ovarian Reserve / Low AMH
- Recurrent Pregnancy Loss
- Unexplained Infertility
- IVF Support
- Preconception Care
- Male Factor Infertility
- PMS / PMDD
- Painful Periods / Dysmenorrhea
- Heavy Menstrual Bleeding
- Irregular Cycles / Anovulation / Amenorrhea
- Perimenopause & Menopause
- Postpartum Recovery / The Fourth Trimester
- Estrogen Dominance / Low Progesterone
OB-Gyn Conditions & TCM
- Menstrual Health as a Vital Sign
- Uterine Fibroids
- Amenorrhea
- Perimenopause & Menopause
- Vaginal & Pelvic Health
- Heavy Menstrual Bleeding
- Pregnancy Support & Morning Sickness
- Labor Preparation
- The Menstrual Cycle as a Vital Sign
- Moxa for Breech Presentation
- Menopause Through TCM Eyes
Postpartum Care — Chinese Medicine
- The Fourth Trimester (Zuo Yue Zi)
- Qi & Blood Recovery
- Lactation Support
- Mood & Anxiety
- Night Sweats & Yin Depletion
- Back Pain & Pelvic Floor/Core Recovery
- Fatigue & Postpartum Hair Loss
- Blood-Building Nutrition
- Sitting the Month, Explained
- Blood-Building Foods
- Mood Support After Birth
Conditions and patterns in the library
Digestive and metabolic
Digestive health, metabolic conditions, weight/energy.
Series
Functional Medicine & Chinese Medicine
- What It Adds to Acupuncture
- Gut Health & the Spleen-Stomach
- Inflammation & Damp-Heat
- Blood Sugar & the Spleen
- HPA Axis Fatigue & the Kidney-Adrenal Connection
- Thyroid Support & Kidney Yang
- Sleep Support & the Shen
- Immune Function & Wei Qi
- Two Maps, One Patient
- Gut Health Is Spleen Health
- Adaptogens & the Kidney-Adrenal Axis
Weekly themes that lead here
Conditions and patterns in the library
Stress, sleep and mood
Stress, anxiety, sleep, emotional wellbeing.
Series
Stress, Anxiety & Insomnia — Mind-Emotion TCM
- Liver Qi Stagnation
- Heart, Kidney & the Shen
- Trouble Falling Asleep
- Night Waking & the Organ Clock
- Heart Blood and Yin
- Spleen and Kidney
- Qi Stagnation to Phlegm
- the Spleen Connection
- The Organ Clock & 3am Waking
- Ear (NADA) Points for Anxiety
- The Shen and the Heart
Conditions and patterns in the library
Eye and vision
Eye and vision conditions.
Conditions and patterns in the library
Manual therapy and bodywork
Fascia work, manual manipulation, bone-setting, structural bodywork. Framed as patient education about these methods.
Series
Back Pain — Orthopedic & Traditional Acupuncture
- Low-Back Overview
- Disc Herniation & Sciatica
- SI Joint Dysfunction
- Facet Syndrome & Spondylosis
- QL, Psoas & Anterior Pelvic Tilt
- Lower Crossed Syndrome
- Chronic Low-Back Pain & Core Function
- Acute Lumbar Sprain/Strain
- Lower Crossed Syndrome & Posture
- Sciatica: Piriformis vs. Disc
- Dry-Needling the Paraspinals & QL
Hip & Knee Pain — Orthopedic & Traditional Acupuncture
- Hip Overview
- Knee Osteoarthritis
- Patellofemoral Pain (Runner's Knee)
- IT Band Syndrome
- Gluteal Tendinopathy
- Hip Impingement & Labral Irritation
- Ligament & Meniscus Support
- Lower-Limb Chain & Posture
- The Hip-Knee Chain & Osteoarthritis
- Glute Medius & Patellar Tracking
- The IT Band Myth
Neck Pain — Orthopedic & Traditional Acupuncture
- Overview
- Cervicogenic Headache
- Tech Neck & Forward Head Posture
- Cervical Radiculopathy
- Whiplash
- Levator Scapulae & Upper Trapezius
- Suboccipital Tension
- Cervical Disc Degeneration & Spondylosis
- Tech Neck & Posture
- Suboccipital Release
- Cervicogenic Headache
Shoulder Pain — Orthopedic & Traditional Acupuncture
- Overview
- Rotator Cuff Tendinopathy
- Frozen Shoulder (Adhesive Capsulitis)
- Subacromial Impingement
- Scapular Dyskinesis
- Biceps Tendinopathy
- AC Joint & Thoracic Outlet
- Round Shoulders & Pec Minor Pattern
- Frozen Shoulder Stages
- Scapular Dyskinesis & Posture
- Rotator Cuff Needling Map
Weekly themes that lead here
Conditions and patterns in the library
Pediatrics
Infant and child health. Included for every clinic; it is not something you need to select.
Conditions and patterns in the library
Weekly themes
- Chinese-medicine nutrition
- Constitution
- Five-element cycles
- Functional medicine and nutrients
- Manual therapy
Every clinic gets
- The Zang Fu organ series: Kidney, Liver, Heart, Spleen, Lung
- Seasonal medicine
- Constitution and five-element education
- Pediatric education
- Lineage and history
Reel subjects
Your clinic, in your colours and your voice.
Premium clinics get content that looks and sounds like their own practice, not like everyone else’s feed.
We read your website
Your colours, your type and the feel of your photos are taken from the site your patients already know.
You fill in a short questionnaire
Your tone, the words you use and never use, and the narration feel you want. Your answers always win over what we find online.
You approve, we create
You approve the brand profile once. Your own posts and reels are then created based on your clinic’s personal voice and visual identity.
One post from the shared library — three looks.
Acupuncture for chronic insomnia: what a meta-analysis found
A systematic review looked at acupuncture for chronic insomnia disorder — here is what it measured, and what that means in the clinic.
Makari WellnessAcupuncture for chronic insomnia: what a meta-analysis found
A systematic review looked at acupuncture for chronic insomnia disorder — here is what it measured, and what that means in the clinic.
RootworthYour palette. Your type. Your voice.
The same teaching, re-rendered on your clinic’s approved brand profile — built from your website and your questionnaire.
Your clinicCard layouts are illustrative; the palettes are our own clinics’ approved brand profiles.
A real re-render, frame for frame.
Real rendered frames from one reel in the library — the shared cut beside the re-render for one of our clinics. Narration is re-voiced the same way, in a voice the clinic chooses.
Basic
The whole shared library, stamped for your clinic: your logo, your accent colour, your intros and hashtags.
Premium
Your own posts and reels created based on your clinic’s voice and visual identity — and shared pieces re-rendered to match: palette, written tone, narration voice. Everything reviewed before it publishes.
Build your plan.
Six short choices: what your clinic is about, how it should sound, what to cover. It takes a few minutes and nothing is charged here. We go over it together on a short call.
What is your clinic about?
Choose up to two primary focuses. Your content leads with these.
What else belongs in the rotation?
Secondary focuses appear less often. Choose as many as fit, or none. Pediatric and seasonal education are included for every clinic.
How should it sound?
Pick a starting style, then move the dials. The sample on the right rewrites itself as you go.
Your clinicThe Lung in autumn
Illustrative sample. Your real posts are created from your clinic’s own questionnaire answers.
Which topics matter most?
These come from the series and themes under the focuses you chose. Tap the ones you want us to lean on.
Which plan?
Two plans. You can change your mind on the call.
Whose plan is this?
So the request arrives with your clinic’s name on it. Your contact details go on the next page.
Substance, on schedule.
At least 3 posts and 2 reels every week on Basic, and near-daily posts and reels on Premium. You approve, skip or reschedule anything before it goes live.
Posts
Researched from classical texts and current studies, styled with your clinic’s tone and watermark.
Reels
Short video with narration, captions, licensed music and your own intro. Animated channel and point diagrams where they help.
Your own footage
Send raw clips from the clinic. We style, caption and publish them in your look.
Optional on Premium
Blog posts
Long-form articles in clean HTML, structured so search engines and AI assistants can read and cite them. Edit them into your own voice or use them as written.
Optional on Premium
Newsletters
Ready for your own mailing list. Rework them or send them as they are.
You stay in control
Your accounts, your audience, your content. We never see patient data.
Wherever your clinic already has an account.
Publishing runs through Metricool’s authorized connection, so we never hold your passwords.
- TikTok
- YouTube Shorts
- Google Business Profile
- Threads
- Bluesky
Dashed channels are connected on request.
Don’t take our word for it.
Lu Social already runs the feeds for our own clinics. Look at the real, recent posts and you will see what your channels could look like.
Hear it from Michael
The acupuncturist who built Lu Social walks through what it is and how it works. Watch on YouTube
Makari Wellness
Acupuncture and functional medicineRootworth
Chinese herbal medicine
Meet the co-founder
Luani doesn’t bark for clout.
Lu Social is named for her, the dog who is the soul of the whole thing. She is the reminder behind every post we make: don’t perform, don’t hype, don’t guru. Show up with something worth biting into.
That is the standard for your clinic’s feed too.
More bites. Less bark.
Two ways in.
No contracts. No commitments. Cancel anytime.
Basic
$100
per month
The specialty content engine, styled to your clinic.
- At least 3 posts and 2 reels every week
- Built on your chosen focuses
- Classical texts and real research
- Your tone, your watermark
- Stamped with your logo and accent colour
- Custom reel intros and hashtags
Premium
$150
per month
Near-daily content, created on your clinic’s personal voice.
- Everything in Basic
- Posts and reels near daily
- Created based on your clinic’s personal voice and visual identity
- Shared posts and reels re-rendered to match your clinic, with a narration voice you choose
- Optional blog posts in clean HTML
- Optional newsletters for your own list
- Yours to edit, or use as written
See it first: ask for a demo and we make five posts and two reels in your clinic’s own look, free, with nothing to sign. How to enroll: reply to your demo email, build your plan above, or go straight to the form. We send your payment link; a call is there if you would like one. Subscribe monthly, cancel anytime. No setup fee.
See a demo made for your clinic Skip the builder and contact usFrequently Asked Questions
What does Lu Social actually do for an acupuncture clinic?
Lu Social produces and publishes your clinic's social media every week — at least three posts and two reels, built on your chosen focuses, in your clinic's tone with your watermark. Premium moves that to near-daily posts and reels, with optional blog posts and newsletters you can edit or use as written.
How much does social media management cost for an acupuncture clinic?
Two plans: Basic $100/month and Premium $150/month. No contracts, no setup fee, cancel anytime. Basic is at least three posts and two reels every week; Premium is near-daily posts and reels, with optional blog posts and newsletters.
Can I choose what my clinic posts about?
Yes. You choose up to two primary focuses from the specialty list, add any secondary ones, set the voice and tone, and name the topics to lean on or leave out. The plan builder on this page takes a few minutes, and we confirm it together on a short call.
Can the content match my clinic's look and voice?
On Premium, yes. Lu Social reads your website's colours and type, adds a short brand questionnaire you fill in, and you approve the result. Your own posts and reels are then created based on your clinic's personal voice and visual identity, and shared-library pieces can be re-rendered to match. You review everything before it publishes.
Who writes the content?
A licensed acupuncturist with twenty years in practice built the platform, and every piece is grounded in classical texts and current research — not generic wellness blog scraping. You review and authorize each piece before it publishes.
Which platforms do you publish to?
The accounts your clinic already has: Instagram, Facebook, TikTok, YouTube Shorts and Google Business Profile, with LinkedIn, Pinterest, Threads and Bluesky connected on request. Publishing runs through Metricool's authorized connection; your clinic owns the accounts and the content, and we have zero patient-data access.